Netsertive created a turn key Connected TV campaign for dealers, featuring localized Connected TV ads that used VW’s ID.4 commercials and overlaid local dealership information on top of it. The team customized audience locations and demographics to make sure the campaigns reached in-market shoppers, while automatically updating videos for dealers as needed to maintain VW guidelines.
In the 6 month flight the dealerships’ Connected TV ads reached over 2.4M unique households at $.03 cost per completed view, resulting in 965 dealership visits and almost 100 VW ID.4 pre-orders.
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Netsertive created a turn key Connected TV campaign for dealers, featuring localized Connected TV ads that used VW’s ID.4 commercials and overlaid local dealership information on top of it. The team customized audience locations and demographics to make sure the campaigns reached in-market shoppers, while automatically updating videos for dealers as needed to maintain VW guidelines.
In the 6 month flight the dealerships’ Connected TV ads reached over 2.4M unique households at $.03 cost per completed view, resulting in 965 dealership visits and almost 100 VW ID.4 pre-orders.
Learn more!
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